BUSINESS INTELLIGENCE SUMMITTheme: Transforming BFSI & Retail with Location Intelligence

15 May 2024


1330 - 1500 Session 1: Geo-Intelligence: Transformative Insights in Business and Innovation

Session Highlight

  • The fusion of earth observation satellites and terrestrial systems is reshaping indoor positioning and real-time mapping in BFSI and retail sectors.
  • AI, ML, and IoT advancements empower businesses to harness location data for enhanced customer experiences and operational efficiency.
  • Integration of location analytics into BI platforms enables detailed customer analysis and targeted marketing strategies.
  • Earth observation satellites provide high-resolution imagery, revolutionizing accurate mapping and spatial analysis for businesses.
  • Leveraging space-based observations unlocks new opportunities and competitive advantages in dynamic markets.


Denise McKenzie

Managing Partner

Sanket Gupta

Group Product Manager

Geospatial Imaging and Analytics for Retail and Commerce

Kanti Kopalle

VP, Intuitive Operations and Automation
The Netherlands

Mayank Singh

CDO & VP - Marketing, Digital Business & Tech
Domino's Indonesia

Kumar Pancholi

Business Development Team Lead- Commercial Markets

Mykola Kozyr

Platform Product Lead

1500 - 1600 Tea/Coffee Break & Visit to Exhibition
1600 - 1645 Session 2: Maximizing Customer Engagement: Data-Driven Site Selection & Omnichannel Personalization

Session Highlight

  • Leverage data-driven insights for targeted marketing and site selection to maximize customer engagement and satisfaction.
  • Personalize messaging and offerings based on individual preferences and location-specific dynamics for enhanced relevance and impact.
  • Seamlessly integrate online and offline channels to provide customers with a cohesive brand experience across multiple touchpoints.
  • Optimize outreach strategies through geo-targeting to address local needs and preferences effectively, driving higher conversion rates.
  • Foster long-term loyalty by delivering highly targeted and cohesive experiences that resonate with customers' evolving expectations.

Ajay K. Gupta

CISSP, MBA, Founder & CEO
HSR Health

Health Status and Consumer Behavior: A GIS Approach to Targeted Services

Walter Jongenotter

Associate Director, Commercial Data Strategy Lead
Coca-Cola European Partners
The Netherlands

GEN AI for mail creation

Elsa Pedro do Souto

Senior Manager, Data & Analytics

Humanizing Retail

Garrett Synnott

Senior Director

Location Base Services (LBS) - benefits & challenges

1645 - 1730 Session 3: Geospatial Integration for Sustainable Finance and Risk Management

Session Highlight

  • Financial institutions leverage location intelligence to guide green investments, aligning with sustainability goals and assessing ecological impact for responsible asset allocation.
  • Retail businesses utilize location data to optimize supply chains, reduce carbon emissions, and foster eco-friendly operations through strategic store placement and logistics.
  • Location analytics empower BFSI institutions to proactively identify and mitigate risks, enhancing asset protection and operational resilience.
  • Spatial insights aid retailers in minimizing losses from theft, optimizing inventory management, and enhancing customer satisfaction through strategic store placement.
  • Integration of location data enhances predictive accuracy in risk models, enabling timely intervention and proactive risk management strategies for both BFSI and retail sectors.
  • Real-time spatial analytics enable agile decision-making, fostering competitiveness and adaptability in dynamic markets for BFSI and retail sectors.
  • Combining location intelligence with sustainable finance and risk management strategies aligns business practices with geographical nuances, driving sustainable growth and profitability.

Stefan Wunderlich

Chief Product Officer, Risk Data & Services
Swiss Re

Kevin Bourne

Head of Markets

Phil Cottle

Founder and MD

Peter Coveliers

Senior Representative BeNeLux.
European Investment Fund


Location has always been an important factor in most business decisions — from determining the optimal area to open a new store and improving the supply chain to creating engaging marketing campaigns. Furthermore, businesses leverage location technology to manage customers by integrating their enterprise resource planning (ERP), customer relationship management (CRM), and social networking platforms with the Geographic Information System (GIS).

Businesses in the BFSI and retail industry, especially those with large global footprints, must comprehend their interests and assets by location—whether it's understanding customer spending habits, optimizing shipping routes, assessing facility conditions, or evaluating risk. Location data is emerging as a game-changer for businesses aiming to remain relevant and competitive in the ever-evolving market.

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Credit Cards Providers
Insurance & Re-Insurance Companies
FinTech’s & Neo Banks
Payment Gateways
Mutual Funds Micro Finance Institutions
Non-bank Financial Companies (NBFCs)
Private Equity Pension & Hedge Funds
Startups & Incubation Hubs
Retail Operators
Digital Payments
Shipping & Last-Mile Delivery companies
Retail Consultants & Analysts
Academics & Researchers