The single most important factor that helps drive growth for any business is consumer accessibility that is almost always driven by location
Read MoreLocation World 2017 will tell you how location empowers YOUR business!!
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About
EVERY time you use that weather app on your Smartphone, every time a bar-coded product moves across an assembly line or every time you step into your favourite clothier or food chain, location data is created and/or consumed.
While Smartphones, PDAs and wearables bring the web to any location, the context of usage turns into the main point, and the knowledge of the location is essential. Citizens have become the biggest group of consumers as well as producers & enablers of location data. Juniper Research reports that the number of location-aware apps is expected to triple by 2019. With more consumers' fast embracing location into their everyday lives, businesses are fast trying to keep up!! Like business intelligence, location intelligence supports analysis and decision making. But for the past 20 years, these two data-centric disciplines have forged independent but parallel paths. Only now are they beginning to converge.
But location intelligence is more than just a map with dots on it. Location intelligence is a full-fledged analytical system. Increasingly, this location data is being pored over, structured, analyzed and inferred for consumer behaviour, providing context and business insights before a decision is made. The insights that location can provide, both in real-time and long-term, have proven essential to businesses across retail, food services, healthcare, transportation, banking, insurance and entertainment to name a few.
Business intelligence (BI) has also come a long way in recent years, with new platforms offering dashboards and detailed analytics allowing companies to visualise and draw insights. By applying location to BI, companies are able to see exactly where their sales are strongest, which region may be most receptive to particular marketing strategy, where customer service needs to be improved and how their supply chain can be optimised. Location is able to super-charge BI, creating a new ways to visualise, analyse and track partnerships, sales, customers and prospects.
Location World 2017 will tell you how location empowers YOUR business!!
Representatives of companies from all around the globe will share different use cases and ideas on how location intelligence works. So tune-in to Location World 2017 on 24-25 January, 2017 to explore, network and partner with technology providers, location-solution companies, location data providers, top brands using location and start-ups - and drive your business charts up!!
PROGRAM
GLOBAL VIEW OF LOCATION TECHNOLOGY AND ITS ECOSYSTEM
COFFEE WITH LOCATION TRENDSETTERS
LOCATION ANALYTICS, DRIVING BUSINESS INTELLIGENCE
LOCATION INTELLIGENCE, BRINGING VALUE TO SOCIETY & BUSINESS
ADVERTISING & MARKETING
INSURANCE & BANKING
SPEAKERS
24 Jan 2017 | 0900 - 1015 hrs Global View of Location Technology and its Ecosystem
Moderator
ASIF R KHAN
Founder and President
Location Based Marketing Association (LBMA), Canada
Presentation on:
The Power Of Location Marketing
AJAY KUMAR
Director of Engineering- Machine Learning,Location Intelligence,Design
Pitney Bowes, India
24 Jan 2017 | 1030 - 1130 hrs COFFEE WITH LOCATION TRENDSETTERS
Host
Karthik Ramamurthy
Regional Director & Head – Consulting
MEA & India, Ipsos Business Consulting
Kanwar Chadha
Executive Chairman, Binatone & Hubble Global
Marketing Advisor Infrastructure, Facebook
Founder & CEO Inovi Inc
Founder SiRF
Dipanshu Sharma
Founder & CEO
xAd, USA
24 Jan 2017 | 1400 - 1530 hrs
Location Analytics, Driving Business Intelligence
Karthik Ramamurthy
Regional Director & Head – Consulting
MEA & India, Ipsos Business Consulting
Presentation on:
Location: Driving Business Intelligence, Learnings from Ipsos
KIRAN PENUMACHA
Founder & CEO
BlueFlock Technologies, India
Dr. Jayant Sharma
Director, Spatial and Graph Product Management, Oracle, USA
Presentation on:
Location in Business Analytics
24 Jan 2017 | 1630 - 1800 hrs
LOCATION INTELLIGENCE, BRINGING VALUE TO SOCIETY & BUSINESS
CHAITANYA KUMAR
CEO
IndustryARC, India
Presentation on:
Empowering Retail SMEs & Offline Stores through LI in Emerging Countries
RAVI SHANKAR MISHRA
Founder & CEO Medinfi Bangalore, India
Ivan Deloatch
Executive Director
Federal Geographic Data Committee, U.S. Geological Survey, USA
25 Jan 2017 | 0900 - 1100 hrs
ADVERTISING & MARKETING
Dr Madhusudan Therani
Chief Technology Officer
Near, Singapore
Avinash Tiwary
Associate Media Director
ISOBAR, India
Presentation on:
Location based advertising Opportunities & Challenges
Abhay Choudhary
Co-founder & VP Engineering
LocationGuru Solutions, India
Asheet Makhija
Sr. Vice President
Esri India
25 Jan 2017 | 1330 - 1530 hrs
Insurance & Banking
DENNIS WEINBENDER
Global Risk Management Department
Commerzbank, Germany
Presentation on:
Combining Character Recognition, Text Analysis and Machine Learning for Automatic Document Analysis
RAJENDRA TAMHANE
Senior Vice President
Genesys International, India
Presentation on:
Insurance and Location Intelligence
Snehashis Khan
Head - Business Development
Zumigo, India
Presentation on:
Securing Transactions and Customer Applications through Location