Symposium: Business Enterprises

Daniel Shannon
Sr. Program Manager
Telus, Canada


Daniel Shannon is a Senior Program Manager in the Technology Strategy division with TELUS Communications. Previously he served as Systems Architect responsible for developing TELUS’ Geospatial Technology Road Map. He was also Manager of Data Operations for TELUS Geomatics. Dan has authored several GIS business cases, and project managed large GIS data conversion and systems migrations. Daniel graduated from the College of New Caledonia's Drafting Technology program. He has a Post Graduate Certificate in Knowledge Management from Royal Roads University and an MBA from Athabasca University. Over the past several years Daniel has spoken and taught across North America, Asia and the Middle East on Geospatial issues such as GIS Project Management, Return on Investment and GIS Re-engineering. Daniel is the President of the Geospatial Information & Technology Association (GITA) and is a Director and Past President of British Columbia’s Integrated Cadastral Initiative Society (ICIS). He is also a member of the Northern Alberta Institute of Technology Geomatics Advisory Committee.

Geospatial Information Systems (GIS) in utilities present unique challenges including managing complex connected networks across a broad geography. But GIS connectivity is about more than network connectivity. Organisations today need their spatial information to connect their businesses in much more dynamic and far reaching ways. However most enterprise geospatial systems in service today carry with them limitations inherited from their initial design from years ago when they were stand alone asset management applications. Meanwhile geospatial applications are being developed and employed throughout the business community, many of them agile, affordable and effective. Overlaying Business Intelligence capability that truly integrates with and augments legacy geospatial capabilities requires careful planning, and a GIS Technology Road Map that can provide a framework to justify investment to realise a GIS strategy that truly supports a firm’s business objectives. Data often proves to be the biggest impediment to the modernisation of legacy GIS. Many of the more elaborate capabilities of newer geospatial systems remain beyond reach due to the barrier created by the deficit of the geospatial data required to power those business intelligence capabilities. Therefore a modern GIS Technology Road Map must treat spatial data as an enterprise resource, independent of any one application. GIS Data architecture must evolve with enterprise requirements in hand, ideally to be interacted with Business case development supporting deployment of new GIS capabilities will need to rely more upon intangible strategic benefits. Compared with quantifying the benefit of automating a manual CAD function for one department or a single business unit, articulating the value of deploying Business Intelligence capabilities functionality across multiple departments requires an extra level of organisational effort and savvy and collaboration. The payoff will be a GIS that manages a connected network, but one that enables a more connected organisation.
Nigel Davis
Executive Director
Willis Group

Nigel works for insurance broker Willis in London Lime Street and leads the Global Analytics Product Development Team. For over 10 years Nigel has worked for Willis and during this period, has helped to build the core analytical computational platforms and establish a team of 30 technical staff.

The Product Development Team comprises of Microsoft and Java software developers, GIS specialists and Catastrophe model builders who deliver key proprietary models and tools both internally and to clients. Nigel joined Willis in 1999 as a GIS specialist building proprietary flood and typhoon models. In subsequent years he managed the construction and rollout of the global analytics delivery platform spanning two datacentres providing proprietary tools vendor CAT models across the globe. Presently, Nigel specialises in client-facing geospatial and visualisation software and also spearheads the development of new analytical delivery and exchange platforms. Nigel holds a BSc degree in Geography and Management from the University of Leeds. He also holds a Masters degree in Geographical Information System from the University of Leeds.

Geospatial Information – The Vital Ingredient for Insurance Decision-Making
As we understand more about the features of the world and the complex processes within it, our dependency on geospatial information continues to grow. Geospatial information is used every day to influence the way the communities are designed and reverse-engineered in order to minimise loss of life and establish sustainable habitats for our population. In a society that strives to become more resilient to the strains of natural and man-made influences such as climate change or urbanisation, the role of the insurance sector becomes increasingly important as a mechanism to offset risk, to change the way risk is considered and to drive behavioural change. In particular, natural catastrophes and their associated risks are implicitly spatial in their composition and the insurance market increasingly relies on the a deep understanding of these phenomenon in relation to insured assets as part of each companies daily financial decision-making. This presentation provides an overview of the diverse uses of geospatial information within insurance decision-making from the perspective of Willis - one of the world’s leading insurance brokers.
Eszter Pattantyus
VP Map Product Unit at TomTom
How the Digital Map Creates New Markets


Eszter holds a Master of Business Administration degree from Case Western Reserve University and a Bachelor of Science in Mechanical Engineering from Michigan Technological University, both universities are in the USA. Eszter started her career in the automotive industry at Ford Motor Company before she joined TeleAtlas (now TomTom) in 2007. As Vice President of the Map Product Unit, she is currently responsible for managing one of largest units within TomTom. Her unit creates the global digital map covering the world, with over 100 fully navigable countries, serving over 100 million navigation solutions and multiple enterprise and government applications around the globe.

How the digital map creates new markets

Thirty years ago the introduction of the digital map started a new wave of innovation in the geospatial industry that was never seen before. Eszter will talk about these innovations and success stories; especially those of the last decade, and how new developments in mapping will even create more opportunities in more and new fields.
Joachim Figura

Joachim has studied mathematics at the University of Bonn. As student research assistant 1973 came in contact with graphical data processing, the forerunner of GIS. He worked in software development mainly in CAD/CAM before founding CISS in 1985.


Introduction of Spatial Enabled Data Warehouse Technology Across the Enterprise
Data Warehouse and Business Intelligence has been well established. The data warehouse concept is proven and fundamental. The increasing interdependence between GIS and other operational IT systems, and the fact that databases like Oracle Spatial allow spatial queries, now facilitate the introduction of spatial enabled data warehouse technology across the enterprise. Fundamental requirements such as flexible ad hoc analysis and configurable reports are in many cases difficult if not possible, in a pure GIS implementation. Oracle database environments facilitate a broader set of queries and allow an easier data management scenario. This presentation illustrates two use cases how geodata, extracted from different GIS applications based on diverse GIS-technologies and then transformed into an Oracle-based geodata warehouse, can provide extensive and enhanced value.
Karl Mullins
Principal Consultant
Assimil8 Limited


Assimil8 has recently bridged the gap between Business systems and Geographic Information Systems, bringing both together for business benefit. Karl Mullins currently runs one of the UK’s leading Business Intelligence solution providers and has been delivering true business beneficial reporting solutions for over fifteen years as a consultant with prestigious clients from the UK Ft300 and US Fortune 500 as well as similar notable European organizations, working in all aspects of B.I Solutions from technical analyst to project and resource manager, throughout Europe and the UK and the Americas.

Geo-Analytics; Harnessing Your Business Intelligence and GIS Systems to business benefit.
Assimil8 have taken Geo-Analytics, the process of integrating and utilisising Business Intelligence with GIS, to the next level and formulated a number of out of the box applications. Developed closely with industry sectors these applications will undoubtedly bring new business insights to information which typically exists in disparate business systems in your organization. The presentation will introduce how the collaboration of the technology can bring real gains to organization and explore the solutions in more depth such as Networking (wireless Communications) Retail, Events Industry, Insurance , Petroleum to name but a few.
Bert Klaassens
Senior Advisor at Independent Post and Telecommunications Authority (OPTA)
The Netherlands

Bert Klaassens is senior advisor at OPTA, and has more than 11 years of working experience in the public sector of which more than 7 years in market assessment, both with the Telecommunications Regulator as well as with the Netherlands Competition Authority (NMa).

Analysis of the Geography of Competition between Telecommunication Infrastructures
Developments in European and national case law force national regulatory authorities (NRA’s), like OPTA in the Netherlands, to make more detailed and elaborate analyses of the telecommunications markets. Ex-ante regulation of telecommunication markets, where necessary; need to be tailor made with respect for regional differences between areas with different competitive conditions. The European Commission requires analysis of the presence of operators, their regional or national pricing schemes, regional market shares etcetera. OPTA was one of the first NRA’s to apply GIS in its decision making. This was possible because of the availability of accurate data on the topology of the networks and actual supplies by the operators. In 2005 OPTA’s analysis was based on information from KLIC, now part of Kadaster. The data processing was done by Bentley. Now, since 2010 OPTA makes its own analyses, from data gathering to mapping and calculating. OPTA’s analyses are unique in Europe because of the availability of accurate data and the relatively small size of the country. This presentation will show the possibilities of GIS that help to analyze the geographical dimension of market assessment. In its most recent market decisions OPTA made analyses of regional competition differences by mapping actual supply and demand factors, pricing schemes etcetera, with a forward looking perspective by mapping potential demand and potential coverage of telecommunication networks. Without the GIS tools this detailed analysis would be much more difficult, if not impossible.
Tony Boobier
EMEA Insurance Leader IBM Business Analytics


According to a recent survey, analytics is at the top of the agenda for most executive and businesses. Analytics transforms data into information and providing actionable insight into issues such as customer retention, risk management and growth, asset management and operational effectiveness – to name but a few areas. There is increasing recognition of the impact of ‘location’ in analytics and, linked to this, the geospatial industry is going through a transformational period, increasingly embedding analytic capability into its offerings. This presentation will review the use of analytics across all industries in 2011, discussing implementation strategies, give examples of the effective convergence of analytics and geography, and provide a call to action for the geospatial industry going forward.
Ing. A A M (Bart) Kusse
Manager Competence
Center Geo-ICT
The Netherlands

Drs. Ing. A.A.M. (Bart) Kusse is Manager Geo-ICT for Capgemini Netherlands. Before working for Capgemini, Bart started his career in 1983, working for the Dutch National Institute for Public Health and Environment (RIVM), where he introduced GIS in 1988 in his role as IT-manager. In 1993 he launched, together with prof.dr. H.J.Scholten, the Unigis Programme at the Vrije Universiteit Amsterdam where he still lectures. In 1997 he joined Capgemini to extend his professional horizon. Since then he has worked for several government and related organizations as a project manager or business analyst, and always with the focus on the use and integration of Geo-ICT for their information management and the organizational impact. He is also a member of the advisory board for Dutch higher education for GIS-professionals.


Business Enterprise GIS: “Where Business and GIS meet”
Since the beginning of GIS “we” have always anticipated that GIS would be used at the boardroom level. (“We” in this case are the GIS-professionals with an enterprise-wide view). The good news is: we are getting there! The sad news is: this may still take a decade or more to achieve. Why does it take so much time to really integrate the use of GIS in the information management of companies? The presentation will give an overview of my experiences why it has taken so long for GIS to get adopted by the business and what were the reasons behind this. Secondly it will focus on areas (business issues) that need attention in order to assure proper implementation and adoption of GIS. It is of course not just GIS, but the notion of Geo-ICT that is important and determines what strategy will be the most successful.
Dr. Robert F Austin
Enterprise Applications
Integration Manager
Technology & Innovation
City of Tampa, USA

Robert F. Austin, Ph.D., GISP, is the Manager of Enterprise Applications Integration for the City of Tampa, Florida, USA. Before joining municipal government, Dr. Austin worked internationally as a GIS consultant and project manager for 23 years. His has held faculty positions at the University of Missouri, Oxford Polytechnic, Virginia Polytechnic and the University of Tampa. He is a Senior Member of IEEE, a past member of the GIS Certification Institute Board of Directors and the 2010-2011 President of the Geospatial Information and Technology Association. In 2010, he received an appointment by U.S. Interior Secretary Ken Salazar to the National Geospatial Advisory Committee.

Enterprise Applications of GIS in the City of Tampa
The City of Tampa, Florida first deployed GIS technology in 1978. Subsequent adoption has been widespread as the City moved from SYMAP to Genamap to a heterogeneous environment featuring multiple GIS platforms. The City currently manages 227 “layers” of information; additional layers are added regularly in response to the definition of detailed business requirements. Tampa has adopted a data-centric view toward geospatial information management and has migrated all geospatial data into a single data repository. Although the repository is accessible via multiple platforms, the City has defined a path forward that will provide similar or identical functionality through a single interface. The paper presents examples of applications from the areas of crime prevention, disaster planning and utility service provisioning, discussing both the tangible and the intangible benefits afforded by geospatial analysis. Particular attention is given to the issue of support for business functions.
Ahmed Abukhater
Global Director of Product Management
Pitney Bowes Software


Ahmed Abukhater, Ph.D., GISP, is the Global Director of Product Management at Pitney Bowes Software. In his role, he is dedicated to advancing the application of enterprise geospatial solutions and delivering global access to knowledge of GIS by promoting geospatial intelligence as the industry standard technology. With over a decade of proven leadership in various executive management roles in the US and overseas, he is a noted expert in a number of areas including GIS solutions and strategic marketing in planning and community development applications, environmental science, sustainable development and conflict resolution and mediation. Abukhater holds a Ph.D. in Community and Regional Planning from the University of Texas at Austin, a Master’s degree in Urban and Regional Planning from the University of Illinois at Urbana-Champaign and a Bachelor’s degree in Architectural Engineering. Throughout his career, Ahmed has authored numerous publications, served on many governing and advisory boards, and received over 20 prestigious awards for his work.


Actionable Intelligence for the “Enterprise”: Best Practices and Future Directions

The need to establish a centralized operational and collaboration platform that ties the internal employees and external customers, partners, and citizens emerges as one of the top business needs and government concerns today. Although the concept is not new, its implementation is still not fully mature. This presentation will illustrate the idea of the ‘enterprise’ in the context of business and governmental organizations and will further provide a practical framework for successful adoption and implementation. Web 2.0, location intelligence and geospatial technology are critical elements in the transformation of any organization from an isolated entity to a fully networked enterprise as part of a well connected business ecosystem. To do this, more comprehensive end-to-end solutions are warranted to provide the ability to analyze scenarios, visualize results, and share outcomes throughout the entire planning, design, building, and management process of any project. By utilizing these enterprise capabilities that Pitney Bowes Software and Autodesk partnership brings to life today, both governments and businesses will be able to establish bidirectional channels of communication with citizens and customers respectively and open the company to greater interaction with the outside world.
Karolina van Schrojenstein
Lantman - Orlinska

Geospatial Advisor
Grontmij Nederland B.V.
The Netherland


Karolina van Schrojenstein Lantman - Orlinska is a WebGIS implementation specialist at Grontmij the Netherlands. She has a lot of experience implementing WebGIS in government and local government organisations in the Netherlands and Belgium. She is a propagator of a soft approach and “technology - organisation – people” balance during a WebGIS implementation.


Flexible and Usable WebGIS for the Organisation
In most organisations, WebGIS is an organisationwide application of GIS. However, in its essence it has to be far from being a typical GIS. Since WebGIS is used by the whole organisation, it has to fulfill two important needs: flexibility and usability. WebGIS needs to be flexible because of the constant changes in an organisation. New tasks and new projects arrive that can and should be facilitated by already existing WebGIS. On the other hand, usability of the system is crucial for a successful growth and adoption of any WebGIS. It is not possible to train all the employees of an organisation to become GIS technicians. Combining these two aspects in a traditional WebGIS seems almost impossible. The solution to this problem lays in purpose specific WebGIS applications. During this presentation I will discuss the most common problems with the current approach to WebGIS and propose solutions that will help many organisations use more fully their Webgis potential.
Hans Viehmann
Product Manager EMEA
Oracle Deutschland

"Best Practices for Spatial Analytics in a Data Warehouse"

Abstract: "Location Intelligence currently is a hot topic in the industry, as it helps to make better use of spatial information in the context of data warehouse systems. However, there are several architectural considerations which need to be taken into account in order to meet the needs of business users as well as data owners and the IT department. This session will provide an overview over various use cases in which geospatial data are used to enrich traditional data warehouse systems and business intelligence applications. Specific focus will be set on advanced analytic functions and the use of high-performance engineered systems in order to handle large amounts of data typical for data warehousing or high-volume streams of data as in application areas such as telematics or RFID."
Adrian W. Zevenbergen
European Space Imaging
Managing Director

Adrian Zevenbergen has been European Space Imaging’s Managing Director since the company was founded in Munich in late 2002. Prior to that, Mr. Zevenbergen was involved in the start up and growth of Space Imaging Middle East in Dubai, United Arab Emirates, since 1997. Zevenbergen has 25 years of expertise in the global earth observation business, developing applications for the exploration of natural resources, rapid delivery of satellite information after natural or man-made disasters and for location based services markets. Mr. Zevenbergen has had several senior sales and management roles with pioneering imaging satellite operators such as EOSAT and Space Imaging in key global earth observation markets.

Local Service, Global Response: Challenges and Success Stories in Supplying VHR data in Europe

European Space Imaging has been running for 10 years and has consistently worked together with institutional partners in Europe providing geospatial data to assist in the research and development of existing and new applications for VHR imagery. Some of the success stories include rapid response imagery production for aid and security agencies in the event of natural disasters to aid action plans; and multiple stereo imaging over cities or impenetrable landscapes such as the high Himalayas. Case studies will be presented which highlight the challenges faced at being at the forefront of image supply and explore the successful use of VHR imagery into emerging fields of research and business models. For example, the production of a 3-D model of K2 in Himalayas to assist climbing parties, and stereo-modeling to assist the development of security and crowd flow plans for the London Olympics. Other instances to be included cover rapid response and disaster mitigation, agricultural monitoring and analysis.
Upendar Kasam
PMP,Prince2, e-TOM & ITIL
Sr.Consulting Manager/Project Manager
Competency and Consultancy Unit (CCU)
Infotech Enterprise Limited


Upendar Kasam, PMP,PRINCE2,e-TOM,ITIL & IQA, is the author, having more than 15 years of experience in the telecom domain specializing in Geographic Information System (GIS),Operation Support System (OSS) with core expertize in Inventory Management System(IMS) and Business Process Management (BPM). He has rich experience in pre-sales management, technical and strategy consultancy, business process consulting, system implementation and strong spatial/non- spatial data migration project management experience. Prior to Infotech, he worked with Tech Mahindra and Avineon companies. He is presently working as a Senior Project Manager/Consulting Manager in Competency and Consultancy Unit (CCU) of N&CE Vertical at Infotech Enterprise Limited and also serving as active Vice President (VP) - Professional Education, IIBA- Hyderabad Chapter, an independent non-profit professional association He is having professional membership in Project Management Institute (PMI), USA and also having professional membership in International Institute of Business Analysis (IIBA), Canada. Upendar holds a Bachelor Degree (B.Tech) in Civil and Architectural Engineering from VM University and Executive Master Business Administration (EMBA) in International Business and International Marketing from MS University.
Hisham Yousif Sater
Director – Information Technology
Ministry of Works


A Geocentric Approach to Enterprise Asset Management in Bahrain
Utility organizations manage a huge array of assets, and the life cycle of each. There are numerous participants in this daunting process, and countless artifacts forming the resultant “paper trail”. The system of choice is of course an Asset Management System. However, systems on offer are heavy on the “Who, What, When, Why, and How”, but are weak on the “Where”. In Bahrain, the Ministry of Works has responsibility for assets under three directorates; Roads, Sewers, and Buildings. The Ministry set out to find asset management and geographic information systems that stood at the top of their league, and had a strong capacity to integrate with other systems. The Ministry’s goal was to deploy an asset management system having “Where” as a central capability, and not just an accessory. The Enterprise Asset Management System being deployed in Bahrain combines IBM document management, Oracle project management, Infor asset management, with Esri and Rolta GIS. New assets are delivered by contractors in standardized As-Built CAD drawings, dissected into each of their component parts, and posted to their respective spatial data layers, and related non-spatial tables. Then the rest of the system goes to work, managing the asset through to retirement. We invite you to come to this presentation, where we’ll touch on the vision that we began with, identify the hurdles we crossed, and examine the enormous benefits by looking at the system as it is today.